For the past several months, Allen Tate Company has been doing a little remodeling to its award-winning website, allentate.com.
This week, the Carolinas’ leading real estate company is proudly showing off the results of these efforts: a refreshed website, with brighter, updated colors and images and renewed navigation – and the same great search functionality, including TateMap, Allen Tate’s exclusive interactive map search tool.
More than 4 million people visit allentate.com every year, generating more than 3 million searches each month. The site is unique in that it features all property listings in the company’s footprint in North and South Carolina, including properties listed by other brokers, and is updated hourly.
“Our goal is to make sure properties are easier to find,” said Pat Riley, president and chief operating officer, Allen Tate Company. “We believe the result of our remodel is a more attractive, user-friendly site than we’ve ever had.”
The new site design has made popular features and tools such as Market Report, 1st to Know and Mortgage Guides more accessible, and property search information more intuitive. Visitors will save time and find properties tailored to their specific needs easier and quicker.
“Once our clients see the fresh look and feel at allentate.com, we’re confident they’ll come in, browse around and spend more time exploring the site,” said Riley. “The improvements are pretty significant.”